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26 November 2013 - Sunny Days In Style Infographic - What is Your Style?

Sunny Days In Style

The market for designer sunglasses is a massive one. Iconic shades have appeared in Hollywood features for decades and have found favor with celebrities and the fashion forward alike. Those who are serious about sunglasses aren’t content to pick up a dollar store pair, however. Favorite brands in the industry cost as much as $500 and are coveted by millions.

It’s no surprise that the world’s favorite brands have been at the top of the list for years. Ray Ban, Oakley, Prada, Gucci, and Dolce & Gabbana are known for their quality, staying power, and style. They have been, are now, and probably will remain the top brands in fashionable eyewear for years to come.

Perched at the top of the list, Ray Ban has long been known for its Wayfarer design which got a update in 2001. The "New Wayfarer” currently tops the list for both men and women, featuring thick, square rims and black lenses. The ladies’ rims have slightly rounded edges, softening the sharp design, but still hearken back to the original Wayfarer look of the 1960s and early 1970s. Beyoncė, Rihanna, Robert Pattinson, and Chris Brown have all stepped out in Ray Bans, solidifying the classic brand as a favorite in the public eye.

Oakley is also a long-standing mainstay, mostly known for its open edge, sleek designs. Celebrities like T-Pain, Kanye West, Britney Spears, and Miley Cyrus are all known fans and wearers of the brand. Most popular for men are the Polarized Jupiter Carbon shades, which are dark, simple, and most easily recognized by their sharp and defined edges. Lady Oakley wearers, on the other hand, seem to favor the Twentysix.2 which is more reminiscent of aviator style glasses, featuring sleek, rounded edges.

Unlike Ray Ban and Oakley, the rest of the top three are mostly known for their clothing. Still, sunglasses are major components of their premium accessory lines. Prada, Gucci, and Dolce & Gabbana remain symbols of status and are favorites among sunglass enthusiasts and the fashion elite.

Usually featuring thick, chunky frames and soft, rounded edges, Prada sunglasses have had their share of the spotlight on famous faces like those belonging to Paris Hilton, Kat Von D, Vin Diesel, and Martin Laurence. The PRADA SPS01L is the designer’s most popular men’s style, loved for its boxy frame, slightly rounded edges, and simple black hue. The Baroque holds the top spot for women and is, in many ways, diametrically opposed to the simple, boxy SPS01L. Instead, the Baroque is known for its thick rims, round lenses, and scrolling, sculpted, intricate legs.

Gucci eyewear is appreciated for its thinner profile, often fulfilled through aviator-inspired styles. The men’s Havana features thin, full, dark brown rims and squared, slightly pointed frames that provide an avant garde look. It’s no surprise that Brad Pitt and James Franco, darlings of cinema, have been known to sport this classic look. Kim Kardashian and Anne Hathaway, among other Gucci customers, favor the ladies’ Bamboo Aviator, a luxe take on the classic aviator style. Gold metal and a bamboo brow bar frame light brown, slightly mirrored lenses, providing a fresh take on an old standby.

Taking the fifth spot on the list of the world’s favorite sunglass designers is Dolce & Gabbana, whose logo features prominently in all of its eyewear designs. Frames tend to have thick rims, dark tones, and large lenses that are known for protecting celebrity wearers like Angelina Jolie, Katherine Heigl, Johnny Depp, and Nelly from recognition. The designer’s DG4196 has graced the faces of many fashion-conscious gentlemen who appreciate its aviator design, moderately thick frame, noticeable brow bar, and dark, polarized lenses. Female fans of the line seem to gravitate toward higher profile styles, instead favoring the DD8067 with its black on black, square frame.

There are as many designers and styles in the world of fashionable eyewear as there are tastes and preferences. Trends may be cyclical, but the popularity of high-quality designers like Ray Ban, Oakley, Prada, Gucci, and Dolce & Gabbana seems to be a constant. There is little doubt that designer shades will hold their spots as status symbols and objects of envy. The real question is -- which pair best suits you?

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23 November 2013 - What Are Polarized Sunglass Lenses?

Polarised SunglassesHave you ever wondered what are polarized sunglass lenses? Sure, all sunglasses are protective eyewear designed to prevent the harsh sunlight from damaging and discomforting your eyes, but what's the difference between polarized and non-polarized (other than the price)?

The thing about sunglasses is that they come in different shades and tints, each designed to help fight against various light spectrums for various tasks. For example, yellow and gold tinted sunglasses help dim blue and green backgrounds, which makes it easier for people to see targets and objects. This is what's called polarization, and every pair of sunglasses is polarized to an extent. Polarizers are optical filters that pass specifically polarized light and block waves of other polarizations. They can convert a beam of light of undefined or mixed polarization into a beam with well-defined polarization, improving vision.

If you've asked "What are polarized sunglass lenses?" you know now that they're lenses specially designed to filter lights and make it easier to see in bright conditions, but chances are you're still wondering why they're so much more expensive. What benefit could make them cost so much?

The biggest benefit of polarized sunglasses is that they reduce glare, which is caused when the sun's rays reflect off of a solid surface or water. It reduces your depth perception, distorts your view, and even temporarily blinds you!

According to sunglass professionals, "The chemical polarization filter on the sunglass lens contains molecules that are aligned horizontally and absorb horizontal light waves, while still allowing vertical rays to pass through." Because they can block glare while providing the protection other sunglasses afford, people like to use their polarized sunglasses for everyday activities where clear vision is an absolute must, like driving, sports, and general outdoor work. This glare reduction is the biggest difference between polarized and non-polarized sunglasses.


23 November 2013 - Uh Oh! Scratched Sunglasses?

Scratched SunglassesSunglass culture is a complex and widespread one. In the U.S. alone, nearly 96 million pairs of sunglasses were sold in 2012. For years, sunglasses have been serving the dual purposes of eye protection and fashion forwardness, beginning with famed emperor Nero - who liked watching gladiators fight through polished gems in order to enjoy the color and image distortion. Many new developments have been made since then, especially when polarized lenses were introduced for World War II, and Ray-Bans hit the shelves in 1953, selling 10 million units since 1998.

Anyone who is immersed in sunglass culture, or who has ever purchased a pair of designer shades, knows the pain of having to fix scratched sunglass lenses. Before you throw them away in a fit of temper and confine yourself to the darkness of your basement in morning, try these tips. There are ways to fix scratched sunglass lenses, and even ways of replacing scratched sunglass lenses, if you're really in a bind.

Method One: Brass or Silver Polish

Pick up a bottle of brass or silver polish and dab a little on your lenses with a cotton ball. Gently rub it around, and then remove excess polish with a clean, lint-free cloth. Repeat until the scratch is gone.

Method Two: Toothpaste

Use non-abrasive, non-minty, non-gel, non-whitening toothpaste, and apply the paste with a cotton ball, rubbing into the scratch in a circular motion for about 10 seconds. Rinse off the paste with cool water, and then remove excess with a clean, lint-free cloth.

Method Three: Baking Soda

Mix one part water and two parts baking soda in a small bowl, until it's a thick paste. Rub the paste into the scratch for 10 seconds in a circular motion, using a cotton ball. Rinse it off with cool water and remove any excess with a lint-free cloth.

Method Four: Vehicle Wax

Use a soft cloth to apply wax to your lenses in circular motions. Wipe excess away with another cloth and repeat as necessary.

Method Five: Lemon Pledge

This fix might only last for a few days. Spray your lenses lightly with Lemon Pledge, and rub the spray around in a circular motion with a lint-free cloth until the scratch and the Pledge are gone. Repeat as necessary.

If Those Don't Work...

If you aren't sure you want to fix scratched sunglass lenses, replacement lenses for sunglasses can be purchased and either installed by you or by a professional. If you do choose to replace sunglass lenses, measure yours carefully before finding a place that will replace lenses in sunglasses.

Your favorite shades don't have to end up in the trash can just because of a little nick. Replace or fix scratched sunglass lenses to give new life to your favorite pair by getting a new pair of lenses from us, The Sunglass Fix.


21 November 2013 - Where Have You Left Your Sunglasses....Glasses TrackR Will Tell You

We all know how frustrating it can be to lose our designer sunglasses or shades right at the moment when we're running out the door and need them. That's why we all have a 'spare pair' in the car right?!

Well here is a company, Phone Halo, who are trying to develop a tracking device called Glasses TrackR, to help us all out so we don't ever loose our sunglasses again, how cool is that? Now there's even more reason to invest in top quality brand name sunglasses because you won't lose them again.

They're crowdfunding at the moment to bring this concept to us all so if you think it's a great idea like us, please help them out!

http://www.indiegogo.com/projects/glasses-trackr-locate-sunglasses-and-eyeglasses-using-your-smartphone