We have audited our cookies and produced a list of the cookies we use which describes, categorises and explains which sites use them:
For information about deleting cookies from the browser on your mobile phone, refer to your mobile phone user manual. In most cases it’s in the browsers setting under delete browsing history.
In our website, we use the Facebook pixel and it collects five types of data:
Http headers - Anything present in HTTP headers. HTTP headers are a standard web protocol sent between any browser request and any server on the Internet. HTTP headers include IP addresses, information about the web browser, page location, document, referrer and person using the website.
This tool helps us map how users interact on our site, what buttons they click, and where they get stuck. Microstof Clarity provides us information regarding number of visitors, where and when they leave our site, and where visitors came from. For more details, see Microsoft Privacy Statement. (https://go.microsoft.com/fwlink/?LinkId=521839). Microsoft Clarity does not show the web owner any personal data.
Cookies installed by Microsoft Clarity
_click: The cookie is set by embedded Microsoft Clarity scripts. The purpose of this cookie is for heatmap and session recording. 1 year
CLID: The cookie is set by embedded Microsoft Clarity scripts. The purpose of this cookie is for heatmap and session recording.. 1 year
Conversion tracking services place a small text file (cookie) on your hard drive, for a maximum period of 90 days, whenever you land on our website after clicking on a Google ad or Microsoft advertising. If you visit any of our web pages after clicking on an ad, the cookie will recognise your browser and both we, Google and/or Microsoft will be able to see that the ad helped you find our website. it helps us allocate our advertising budget properly and advitisers to better tune what ads they present to users of their services.
Both Google Ads and Microsoft Advertising collect this information for us and generate statistics on visits to our website and sales so we can make better decisions about how our site is functioning and how our advertsing is working. At times we share this statistical information with consultants that help us run our website and advertising campaigns more effectivelly. Again, this information does not contain any personal data.
Sunglass Fix uses Google Tag Manager. This is a service which allows all of our cookies and tracking logic to be managed through a single user interface. Tags are small code elements applied to our website with the intention of measuring traffic and user behaviour. Google Tag Manager is solely used for the implementation of such tags; it does not include the placement of cookies, meaning that no personal data will be recorded. This said, Google Tag Manager could trigger other tags that may record data, but Google Tag Manager will not have access to it.
Deactivating cookies does not prevent Google Tag Manger from delivering the tracking codes.
Google Tag Manager Terms of Service: https://marketingplatform.google.com/intl/en/about/analytics/tag-manager/use-policy/